Performance

WebP formats: optimizing images for the web

A complete guide to reducing the weight of your images without losing quality. WebP formats, AVIF, compression, lazy loading.

Équipe Webful
8 min de lecture
100 lectures
Mis à jour le 25/01/2026
Performance Images WebP Optimisation

WebP formats: optimizing your images for the web

Why and how to convert your images to WebP. The Webful online tool converts in one click and provides the HTML code you need.

Why switch to WebP

WebPformat greatly reduces the weight of images of equivalent quality. The result: faster pages, better mobile experience, higher SEO scores (Core Web Vitals)

  • Up to 80–90 % less weight than equivalent PNG/JPG
  • Less bandwidth, smoother display on slow networks.
  • Supported by all modern browsers.

L’outil Webful

Sur webful.fr, l’outil « Convertisseur WebP Pro » délivre automatiquement :

  • 4 ready-made solutions for responsive:1920 px1200 px600 px400 px.
  • Un ZIP contenant vos images optimisées (/images/webp/).
  • Un exemple HTML <picture> prà copier/coller.
  • Un README avec l’installation en 3 étapes.

Confidentiality: your images are deleted immediately after management. No data is retained (RGPD).

Essayer l’outil

Mobile First: why it's important

mobile first means designing a site first for smartphones, before adapting it to larger formats.
Google now gives priority to the mobile version of a site to assess its quality and speed: a slow or poorly adapted site on mobile will be penalized, even if it is perfect on the computer.
Hence the importance of simple design , optimized images and responsive CSS (@media) to ensure smooth, fast display on all devices.[HTML76]]

Intégration — 3 étapes

  1. Upload the folder /images/webp/ à the root of your site.
  2. Copy the code below into your page.
  3. Replace photo-*.webp with your files and adapt the alt attribute.
<picture>
  <source
    type="image/webp"
    srcset="/images/webp/photo-1920w.webp 1920w,
            /images/webp/photo-1200w.webp 1200w,
            /images/webp/photo-600w.webp 600w,
            /images/webp/photo-400w.webp 400w"
    sizes="(max-width: 600px) 400px,
           (max-width: 1200px) 600px,
           (max-width: 1920px) 1200px,
           1920px">
  <img src="/images/webp/photo-600w.webp"
       alt="Description of your image"
       loading="lazy">
</picture>

This block <picture> allows the browser to automatically select the best image size according to the screen.

Bonnes pratiques

  • Enter a alt description for accessibility.
  • Laissez srcset et sizes choisir la taille adaptée selon l’écran.
  • Useloading="lazy" for images outside the initial notch.
  • Clear file names help organization (ex. terrasse-bois-nantes-1200w.webp).

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