mobile-vs-desktop

Mobile VS Desktop

Cléa Cassutti — UX designer & co-fondatrice de Webful 2 min read

We hear everywhere that mobile has overtaken desktop. That everyone browses from their phones. That if your site isn't mobile-first, you're missing out on half your visitors.

Check out my stats on Webful : Desktop: 51.3%. Mobile : 44.6%. Almost 50/50.

And it's completely changed my design decisions.

Why is it important?

Because mobile and desktop aren't the same experience. Button size. The navigation. Visual hierarchy. What works on a large screen can be illegible on a small one. And vice versa.

If I had assumed that most of my visitors were on mobile, I would have over-optimized for mobile and under-optimized for desktop. I'd have lost half my audience.

And it makes sense when you look at the operating systems.

37.5% of my visitors are on macOS. These are professionals, sitting in front of a computer. Not scrolling from their couch.

My audience fits this profile. My data confirms it.

But this rule doesn't apply to everyone.

A B2B SaaS used in the office, probably more desktop. A clothing or wellness tracking app, probably more mobile. A social network management tool, depends completely on your users.

You can't decide whether to prioritize mobile or desktop based on global averages. You have to look at your own data.

That's exactly what this section of Webful lets you do. In just a few seconds, you'll know what your visitors are browsing. And you can make design decisions based on your own reality, not that of others.

Because a good UX starts with knowing your user. And knowing your user starts with looking at your data.

Want to test it on your own site? Try Webful for free 30 days with all options activated (automatic reports, white label, API), then Plan Free for life or Plan Pro for 3 euro/site/month. No credit card required to get started.

À propos de cette démo these figures come from Cléa's personal website, expansion-studio.fr, measured with Webful Analytics. It's a UX designer's showcase site designed to encourage visitors to book an appointment with Cal.com, a typical case where the bounce rate is misleading.


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